We’re really proud to have worked with the marketing team at the University of Sussex to bring their colourful prospectus to life. We started with an inspiration workshop to help define the brief. And then we developed a creative concept, impactful spreads, design templates and tone of voice for those all-important opening pages of the prospectus.
Instead of telling potential students what they could do, we showed them what they could achieve by telling the real-life stories of their students, graduates and staff. The overall concept reflected the University’s diverse, vibrant and colourful student community. While we also highlighted some of the University’s key propositions such as their beautiful campus and new virtual reality tour.
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